Project Echo vs Productboard

Productboard is an AI-powered product management platform for prioritization, roadmaps, and customer insights (priced per maker). Project Echo is a simpler feedback portal, roadmap, and changelog product with flat Free and Pro pricing.

Pricing comparison

Productboard prices by makers (people who edit strategy, roadmaps, and prioritization). Project Echo does not charge per maker or end-user — Free and Pro are flat.

Project Echo

Free$0/month

Unlimited teammates — not maker-metered

Unlimited workspaces, boards, team members, and end-users. Portal, roadmap, changelog, API, MCP, and webhooks included.

Pro$29/month

One flat Pro price

Or $290/year (~$24/mo). Custom domain, remove branding, and Pro features (some still rolling out).

Productboard

Free$0/month

500 feedback-note cap

Public pricing includes unlimited roadmaps & prioritization, 500 feedback notes, 25 contributors, 1 teamspace, and 1 product portal, plus limited Spark AI credits.

Plus / Business / Enterprise$19–$59+/maker/month

Scales with makers

Plus about $19/maker/month billed annually ($25 monthly). Business about $59/maker/month billed annually with a 2-maker minimum ($75 monthly). Enterprise is custom with a 5-maker minimum. Higher tiers unlock unlimited feedback notes, more portals, portal customization, SSO, and Salesforce.

As more PMs need editing seats, Productboard’s bill scales with makers (Business also lists a 2-maker minimum on public pricing). Project Echo Pro stays flat as teammates and end-users grow.

Feature comparison

An honest look at what each product offers today. “Coming soon” and plan badges mean the capability is planned or gated — not a full checkmark. Rows are only included when we could verify the competitor’s side from public product or pricing pages.

FeatureProject EchoProductboard
Pricing & limits
Pricing model
Flat (Free / Pro)Per maker
Unlimited end-users on free

Productboard Free limits feedback notes (500) and contributors (25) on public pricing.

YesPartial
Unlimited feedback volume on free
YesNo
Paid plan starts at
$29/mo flat~$19/maker/mo
Price stays flat as PMs grow
YesNo
Feedback collection
Customer feedback / insights repository
YesYes
Product / feedback portal
YesYes
Voting on requests

Productboard lists custom voting questions & scale on Business+; Free/Plus portal voting depth is less emphasized on the public pricing matrix.

YesPartial
Feedback loop closing / notify contributors
YesPlus+
Embedded portal
YesBusiness+
Roadmap & planning
Public-facing roadmap
YesYes
Timeline & column-based roadmaps
PartialYes
Custom prioritization formulas
YesYes
Feature hierarchy / objectives
PartialBusiness / Enterprise
Dedicated public changelog product

Productboard’s public pricing emphasizes portals, insights, and roadmaps; it does not list a dedicated public changelog module the way feedback-suite tools do.

YesPartial
AI
Built-in PM AI assistant

Productboard includes Spark AI across plans, with monthly credit limits that increase on higher tiers.

NoYes
MCP server
FreeYes
Branding & portal
Portal customization
ProBusiness+
Whitelabeled portal
ProEnterprise
Custom domain
ProPartial
Integrations
Jira
Coming soonYes
Slack / Microsoft Teams
YesYes
Salesforce
Coming soonEnterprise
Product analytics (Amplitude / Mixpanel)
NoPlus+
Notion sync

Productboard lists Notion among document sources for Spark; Project Echo offers a Notion sync for feedback workflows.

YesPartial
Enterprise
SAML SSO
Coming soonEnterprise
Custom roles & permissions
Coming soonEnterprise
SCIM provisioning
NoEnterprise

When should you choose Productboard?

  1. 1. You need a full product-management workspace

    Productboard is built for PM strategy work: insights repositories, prioritization frameworks, timeline roadmaps, objectives, and collaborative docs — not just a public feedback board.

  2. 2. Spark AI is part of how your PMs work

    Every Productboard plan includes Spark for feedback analysis, document generation, and related PM workflows (with monthly credit limits by plan).

  3. 3. You already think in maker seats

    If a small set of PMs will edit strategy while many contributors only comment or submit feedback, Productboard’s maker/contributor model may match your org chart.

  4. 4. You need advanced delivery integrations now

    Productboard’s public pricing lists Jira, Azure DevOps, analytics integrations, and Enterprise Salesforce — useful when PM tooling must connect deeply to delivery and CRM systems today.

When should you choose Project Echo?

  1. 1. Your primary job is customer-facing feedback

    Project Echo focuses on a public feedback portal, voting, roadmap sharing, and a dedicated changelog — the customer communication loop rather than a full PM OS.

  2. 2. You want unlimited volume without maker math

    Project Echo Free does not meter feedback notes or charge per maker. Productboard Free caps feedback notes at 500 on public pricing, and paid plans scale per maker.

  3. 3. You want flat Pro pricing for branding

    Custom domain and remove-branding sit on a single flat Pro plan ($29/mo or $290/year), not a per-maker Business/Enterprise climb.

  4. 4. You want a simpler product for SaaS teams

    If Productboard feels like more process than you need, Project Echo is intentionally narrower: collect, prioritize, share, and close the loop.

Ready to make the switch?

Try a lighter feedback–roadmap–changelog stack. Sign up free, or book a founder demo to see whether Project Echo fits your workflow.